A guide to the client’s journey when buying a gift within your online store.
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1. When a client navigates to your online store and finds the gift card or package they’d like to purchase, they can simply add it to their cart.
![Click on Add to cart](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/6c2e172f-9b9e-447f-957a-e8cf6cbfb13c/abc75b9c-0383-4b5f-8894-ae855fc1f5e2.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.1397&fp-y=0.9065&fp-z=1.9681&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=84&mark-y=739&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz00OTEmaD05NCZmaXQ9Y3JvcCZjb3JuZXItcmFkaXVzPTEw)
2. If clients are buying for themselves, they’ll simply use the checkout button. In this article, we’ll focus on the gift-buying experience. To purchase a gift, clients can click Buy as a gift.
![f5a39007-450e-4cd7-9890-81ac52b28f96](https://help.joinmoxie.com/hs-fs/hubfs/f5a39007-450e-4cd7-9890-81ac52b28f96.png?width=600&height=617&name=f5a39007-450e-4cd7-9890-81ac52b28f96.png)
3. After clicking the Buy as a gift button, a popup will appear, asking if they’d like to create a personalized email. To proceed with the email, they click Yes, let’s create, otherwise they can proceed with just purchasing.
![Click on Yes, let’s create](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/e44677d2-131d-4fdc-af19-3969828356e7/53802399-d6c2-4b3a-90ba-035cca2a08ae.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.5253&fp-y=0.5539&fp-z=2.1953&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=533&mark-y=455&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz00MTAmaD0xNDAmZml0PWNyb3AmY29ybmVyLXJhZGl1cz0xMA%3D%3D)
4. This will bring them to the email builder flow where they can choose a banner design.
![Click on Pick a design…](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/054cb64e-508e-4797-a52e-3b414b25d4f1/680e3619-16d4-42ed-9d6e-14fb0c8c6dac.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.5000&fp-y=0.5000&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=151&mark-y=246&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTQlMkNGRjc0NDImdz0yNjUmaD0zMiZmaXQ9Y3JvcCZjb3JuZXItcmFkaXVzPTEw)
5. Next they will enter the recipient's information and their name under Who's it from.
![Click on Who’s it for?…](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/5959543e-9c07-446a-8738-10a6d53c543c/2fc6fb09-aa7f-41c8-84ce-45eb99292760.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.2357&fp-y=0.7264&fp-z=1.9212&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=289&mark-y=244&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz01MDgmaD00NzYmZml0PWNyb3AmY29ybmVyLXJhZGl1cz0xMA%3D%3D)
6. Optionally, they can enter a custom message that will be displayed on the email.
![Click on Add a custom message…](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/076002e3-0482-4713-9b6e-35a20fc1d2ce/3141c98a-1e17-4f55-ad17-020b04995a8d.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.2357&fp-y=0.5514&fp-z=1.8998&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=286&mark-y=275&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz01MDMmaD00MTQmZml0PWNyb3AmY29ybmVyLXJhZGl1cz0xMA%3D%3D)
7. Next they can opt to have the gift sent immediately or schedule it to go out on a future date. Let's take a look at the latter.
![Click on When should we send the gift?…](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/d00ee257-2c82-4df7-be67-57a4978828a2/c0dbe25d-043f-469d-b306-5a42f59cfff8.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.2357&fp-y=0.6256&fp-z=1.9212&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=289&mark-y=345&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz01MDgmaD0yNzUmZml0PWNyb3AmY29ybmVyLXJhZGl1cz0xMA%3D%3D)
![Select Future date](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/31c677be-0261-410d-904e-6c5720124fd3/ed5e1081-0ada-462c-9a5a-68ddaf12afbc.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.1397&fp-y=0.6712&fp-z=2.8606&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=411&mark-y=414&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz0xMzcmaD0xMzcmZml0PWNyb3AmY29ybmVyLXJhZGl1cz0xMA%3D%3D)
9. They will select a date.
![Click on Start date](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/ee8d98f5-3b96-48b9-8ca2-69bcccba4310/738a70a3-8c6f-4b43-af1e-c31b4568d50e.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.1792&fp-y=0.7411&fp-z=2.4544&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=370&mark-y=404&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz0zMTYmaD0xNTYmZml0PWNyb3AmY29ybmVyLXJhZGl1cz0xMA%3D%3D)
10. Next, they'll select the time the gift should be sent to the recipient's email address.
![Click on Start time](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/8d85d6f7-9223-47e2-9f6d-52523c859d82/c081da92-3067-4eb3-ac27-fd4bf952eff2.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.2934&fp-y=0.7411&fp-z=2.4544&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=442&mark-y=404&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz0zMTYmaD0xNTYmZml0PWNyb3AmY29ybmVyLXJhZGl1cz0xMA%3D%3D)
11. A preview is displayed to the right of the email builder.
![Click on We have a gift for you!…](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/aa13e1e2-5c48-4d15-84fb-e6ad7112a135/c577a803-4761-4f35-b150-e7eac3c2eab4.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.6837&fp-y=0.5709&fp-z=1.3404&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=405&mark-y=73&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz01NzMmaD04MTkmZml0PWNyb3AmY29ybmVyLXJhZGl1cz0xMA%3D%3D)
12. Once they are ready to proceed they'll click the Checkout button.
![Click on Checkout](https://images.tango.us/workflows/acff0de0-7546-4225-a49e-a09122634ed8/steps/4f23a7bd-9c50-4b4d-94ad-670715f1581d/66f2bad2-3b7b-4211-ad44-9df0e41bdd50.png?fm=png&crop=focalpoint&fit=crop&fp-x=0.2357&fp-y=0.8891&fp-z=1.9212&w=1200&border=2%2CF4F2F7&border-radius=8%2C8%2C8%2C8&border-radius-inner=8%2C8%2C8%2C8&blend-align=bottom&blend-mode=normal&blend-x=0&blend-w=1200&blend64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL21hZGUtd2l0aC10YW5nby13YXRlcm1hcmstdjIucG5n&mark-x=289&mark-y=713&m64=aHR0cHM6Ly9pbWFnZXMudGFuZ28udXMvc3RhdGljL2JsYW5rLnBuZz9tYXNrPWNvcm5lcnMmYm9yZGVyPTYlMkNGRjc0NDImdz01MDgmaD05MiZmaXQ9Y3JvcCZjb3JuZXItcmFkaXVzPTEw)
Ta da 😊!!! Now you know what the gift-purchasing experience looks like for your clients.
Watch this video on the client gift purchasing experience